The birds and the bees.
I led our team's approach to creatures and critters showcased in Zara's Spring Summer 22 campaign.
A mix of traditional PS cel animation and after effects magic was used to create sleek and subtle flourishes of natural life.
Agency: Baron & Baron
Producer: Jacques del Conte
Creative Director: Fabien Baron
Creatives: Christophe Derigon
Account Director: Adelaide Francois-Poncet
Directed and painted by Ignasi Monreal
Production: Mill Direction
Creative Director: Mike Schaeffer
Executive Producer: TJ Sponzo & Katie Tricot
Producer: Sheila Lobo
Production Coordinator: Cath Daly
Design: The Mill Design Studio
Art Director: Fionna Mariani
Designers: Devin Hayes, Brian O'Donnell, Christopher Szeto, Eddie Livingstone, & Salmah Beydoun
Editors: Ryan McKenna & Al Benoit